Composition is the structure of elements within a design and how they combine to form a whole image. Composition refers to how the designer arranges and organises text and images to create a message through design (Dabner et al., 2020) This is a poster from 2016 for Queen Anne’s farmers market. The design represents the …
Colour is an essential tool for graphic designers as it has the ability to change meaning dependant on combinations and also has the ability to subconsciously set the tone with a design (Dabner et al., 2020). The image above is a graphic created by Manuel Miranda for Urban Omnibus. The designer has used analogous colours …
This logo is from FareShare; a charity based in Hull & Humber. They take quality, in date food that would have otherwise gone to waste and redistribute it to charities, schools and community groups across Hull and Humber, who then cook the food and redistribute it to vulnerable people (FareShare, 2019).Conceptual design is important, especially …
Typography is the way that designers and artists arrange words, letters, and text to portray visual communication. This can be done through several means, such as font, size, kerning, arrangement, leading or tracking. Using typography, a designer can control what text the reader is likely to see first and in what order. Designs that use …